Gensa


Expertise

Gensa's expertise is focused on two principal competencies.
  • Business Process Analysis
  • Application Development
  • Business System Integration
  • The Gensa Development Approach
The Gensa Development Approach, developed from industry standards and best practices, is the basis of all of our work. Our approach works because we continuously improve our skills, standards, processes and frameworks.

The Gensa Development Approach applies best practices to:
  • Project Management
  • Application and Business Process requirement definition and analysis
  • Application and Business Process Design
  • Application Development
  • Business Process Implementation
  • Application and Business Process Testing
  • Partnerships
Gensa is a Microsoft Certified Partner, an Oracle Silver Partner and an IBM Business Partner.
  • Business Process Analysis
There are 3 principles of business analysis that distinguish Gensa's technique:
  1. Focus on Deliverables First – Generally speaking, the purpose of every business process is to produce a deliverable. The nature of that deliverable may differ from business to business; it could be a report or a fully populated data store, a piece of software or a physical product. Similarly every deliverable (output) requires some set of precursor deliverables (inputs). By establishing a chain of deliverables it is very easy to quickly produce a wireframe process; the result is similar to a data flow.
  2. Start at the End – if the purpose of every business process is to produce a deliverable, identifying that deliverable should be straightforward and simple. Beginning with the final result, one then determines the inputs required to produce that result. Each of those inputs is itself the product (or deliverable) of a process, which requires inputs. Work from the back to the logical start of the chain of deliverables.
  3. Determine the “How” After Determining the “What” – Once a wireframe of deliverables is established and there is a relatively clear path from one or more start points to the desired endpoint, begin identifying the processes required to transform inputs into outputs.


  • Application Development
Gensa develops applications for industry and government. We specialize in applications based on the Microsoft .Net and J2EE architecture. Our applications are developed with a standard framework to ensure quality and consistency. Our application development approach is based on Rapid Application Development, Agile Programming and Test Based Development principles and is customizable to a client’s objectives.


  • Business System Integration
Integration of internal business systems and integration with business partners are significant problems for many businesses and government agencies. There are many solutions to connecting business systems within a single organization, commonly referred to as enterprise application integration (EAI) and connecting applications in different organizations, called business-to-business (B2B) integration.

Gensa helps industry and government integrate internal business systems and external business partners through the use of Microsoft BizTalk Server. We help clients integrate these systems through Service Oriented and Electronic Service Bus Architectures.
BizTalk Gensa has the expertise to help clients identify requirements, document business processes, and implement an integrated process. Staff skills, standards and processes provide the same consistency and quality as they do in Application Development.
  • The Value
The Gensa Development Approach has been proven to provide value. Gensa projects have been awarded several Best of California Awards. Our success is in our clients' success as we help them transform Human Intelligence into Business Intelligence.
Technology Spotlight
Gensa targets expertise to healthcare organizations. more . . .
Gensa presents at the
Public Health Information Network
(PHIN) Conference more . . .
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